Report: PENNY Store Locations in Austria

PENNY brand logo – high-resolution logo used for the report in Austria
Last updated: 27 May 26
Location overview, top gemeinden, and brand ranking for PENNY across Austria.

PENNY operates a significant network of stores across major Austria gemeinden, with 300 locations representing 3.02% of all Austria supermarkets and grocery stores. The largest concentrations are in Wien (62), Graz (7), Klagenfurt Am Wörthersee (6). The report is based on the Geolocet dataset, which provides exact coordinates and addresses for all stores, supporting site selection, trade area analysis, and competitive benchmarking across Austria. For users needing full market coverage, the All dataset offers a complete nationwide view, while the Top Brands dataset includes major retailers from this report at a discounted price.

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Total PENNY stores
300
Map of PENNY locations in Austria

How can I download a list of PENNY stores in Austria into Excel?

You can download the full list as a CSV file from the PENNY dataset. For other formats, including Excel, Shapefile, GeoPackage, GeoJSON, or JSON, please contact us.

Number of PENNY stores by region in Austria

Region Number of PENNY stores
Niederösterreich 96
Wien 62
Oberösterreich 46
Steiermark 42
Burgenland 19
Kärnten 19
Salzburg 15
Tirol 1
Vorarlberg 0

Top 3 Regions with most PENNY stores in Austria

Niederösterreich
32.0% of PENNY stores
PENNY market share: 4.8%
Wien
20.7% of PENNY stores
PENNY market share: 3.5%
Oberösterreich
15.3% of PENNY stores
PENNY market share: 3.0%

Top 10 Austria Gemeinden with most PENNY stores

  1. Wien — 62 stores
  2. Graz — 7 stores
  3. Klagenfurt Am Wörthersee — 6 stores
  4. Linz — 5 stores
  5. Wiener Neustadt — 4 stores
  6. St. Pölten — 3 stores
  7. Salzburg — 3 stores
  8. Ternitz — 3 stores
  9. Krems An Der Donau — 2 stores
  10. Traun — 2 stores

Brand ranking by number of locations

Rank Logo Brand Number of locations Market share
1 BILLA 1,279 12.87%
2 SPAR 1,235 12.43%
3 BIPA 543 5.47%
4 HOFER 524 5.27%
5 PENNY 300 3.02%
6 Lidl 250 2.52%
7 MPREIS 249 2.51%
8 EUROSPAR 238 2.40%
9 Nah&Frisch 207 2.08%
10 UNIMARKT 92 0.93%
11 INTERSPAR 75 0.75%
12 Denns 27 0.27%
13 NORMA 23 0.23%

Conclusion

This report summarises the current footprint of PENNY across Austria, highlighting key regions and gemeinden concentrations. The full dataset includes precise geographic coordinates and address-level details for each store, enabling spatial, network, and competitive analysis across Austria. For broader insights, the All dataset and the Top Brands dataset offer expanded coverage options. Free instant download samples are available for quick evaluation.

Buy the dataset Or download the free instant sample to try before you buy.