Tailored Points of Interest Data to Meet Your Needs
Supercharge your decision-making with Geolocet's detailed POI Data. Gain access to millions of points of interest across the globe, including retail stores, restaurants, healthcare facilities, and more. Whether you are optimising locations, analysing competitors, or enhancing your market intelligence, our POI Data is the tool you need to drive success.
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Off-the-shelf POI Datasets
Browse our Data Store NowOur ready-to-download POI datasets provide comprehensive location and address data, ensuring you always have current, reliable insights at your fingertips. Ideal for businesses seeking fast access to high-quality, standardised POI data that is easy to integrate, scalable, and immediately actionable for strategic decision-making.
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Tailor-Made POI Datasets
Get in TouchNeed something more specific? Our tailor-made Points of Interest datasets offer the flexibility to include additional attributes based on your requirements. Whether it is customised categories or specific catchment areas, we create datasets that fit your exact needs. Data requested is collected at the time of request to ensure it is the most up-to-date.
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Augmented POI Datasets
Get in TouchThese datasets combine our extensive POI data with demographics data, administrative boundaries, or brand locations, offering deeper insights for market analysis. Whether you’re focusing on catchment areas, administrative regions, or specific brands, we provide the flexibility and precision you need for data-driven decisions.
Who Can Benefit
Location Intelligence Companies
Location intelligence firms can utilise POI data to enrich their spatial analyses and provide clients with deeper insights. By integrating POI information with other datasets, they can offer comprehensive solutions that highlight trends, patterns, and opportunities in various markets. This data enhances visualisations, analytics, and reporting capabilities, making their services more valuable to clients.
Marketers and Advertisers
Market researchers can harness POI data to analyse consumer behaviour and market dynamics in specific regions. By understanding the distribution and density of businesses and services, researchers can identify emerging trends and target demographics. This information is crucial for businesses looking to launch new products or services tailored to local needs.
Retailers
Retailers can leverage POI data to analyse competitor locations, identify high-traffic areas, and make informed decisions on new store openings. By understanding the distribution of similar businesses and local amenities, they can optimise their market positioning. This data helps retailers enhance customer accessibility, tailor marketing strategies, and ultimately drive sales growth.
Transport and Logistics Companies
Transport and logistics companies can optimise their routes and distribution strategies using POI data. By identifying key locations such as warehouses, retail centres, and transport hubs, they can improve efficiency and reduce costs. Understanding the landscape of POIs enables better planning for deliveries and service coverage, enhancing overall operational effectiveness.
Hospitality Businesses
Hospitality businesses, such as hotels and restaurants, can use POI data to identify nearby attractions and competitors. This information allows them to develop marketing strategies that promote their offerings while targeting local clientele and tourists. Additionally, understanding the local environment helps hospitality businesses enhance guest experiences by recommending nearby amenities and attractions.
Urban Planners
Urban planners can leverage POI data to inform their development projects and city planning initiatives. By understanding the existing distribution of amenities and services, they can make data-driven decisions that promote sustainable growth and community well-being. POI data assists planners in identifying areas needing improved infrastructure or additional services, fostering balanced urban development.
Real Estate Developers
Real estate developers benefit from POI data by gaining insights into the proximity of essential services and amenities, which can significantly influence property values. By analysing local POIs, developers can identify ideal locations for residential or commercial projects. Understanding the local landscape enables developers to better market their properties and attract potential buyers or tenants.
Event Organisers
Event organisers can utilise POI data to select venues that are strategically located near essential services and attractions. By analysing nearby hotels, transport links, and dining options, they can enhance the experience for attendees. This data also aids in planning logistics and ensuring easy access for participants, ultimately contributing to a successful event.
Insurance Companies
Insurance companies can benefit from POI data when assessing risk factors and underwriting policies. By understanding the proximity of clients to various amenities and potential hazards, insurers can make informed decisions regarding coverage and premiums. This data enables more accurate risk assessments, helping insurance companies tailor their offerings to individual client needs.
Use Cases
Site Selection
Leverage POI data to pinpoint the ideal locations for your new stores or facilities.
By analysing competitor presence and proximity to key amenities, you can make strategic decisions that attract foot traffic, minimise risks, and boost your profitability.
Market Analysis
Harness POI data to conduct in-depth market analyses. Identify business distribution and service availability to uncover market gaps and opportunities.
Use these insights to launch targeted products or services that resonate with local demand and drive growth.
Competitive Analysis
Stay ahead of the competition by conducting thorough analyses with POI data.
Evaluate the locations and attributes of rival businesses to adjust your strategies, uncover differentiation opportunities, and strengthen your market position.
Consumer Behaviour Insights
Gain a competitive edge by using POI data to uncover consumer preferences and behaviours.
Understand the types of amenities in a region to craft targeted marketing campaigns and develop products that align with local trends, driving customer engagement and loyalty.
Advertising and Marketing
Utilise POI data to enhance your advertising and marketing strategies.
Target your campaigns based on the locations of key amenities and services, ensuring your messages reach the right audience in the right place. This approach maximises engagement and drives conversion rates.
Tourism Development
Boost tourism initiatives by leveraging POI data to identify attractions, restaurants, and services that appeal to visitors.
Create tailored itineraries and promotional materials that highlight local experiences, driving tourist engagement and increasing economic benefits for the community.
Real Estate Valuation
Enhance real estate valuations by integrating POI data into your assessments.
Analyse the proximity of properties to essential services and amenities to provide accurate evaluations. This data-driven approach enables more informed investment decisions and improves the marketing of properties.
Unlock More Potential with Our Data Solutions
Enrich your Points of Interest Data insights by adding layers of Demographics, Wealth, Brand Locations, and Administrative Boundaries to achieve a multi-dimensional analysis