Shell Petrol Station Locations Dataset – Italy

Shell recently re-entered the Italian retail market through a brand license agreement with PAD Multienergy after several years of absence. It offers premium V-Power fuels and is gradually expanding its presence across Italy's major motorways and urban centers.

There are 183 Shell Petrol Stations as of 7 July 2026 in Italy. This dataset is compiled and maintained by Geolocet and provides a complete, geocoded list of all Shell locations, including full address details, administrative divisions, and precise WGS84 latitude/longitude coordinates - structured for GIS, retail analytics, mapping, and AI/RAG workflows.

Dataset Methodology:

This dataset is compiled from publicly available business listings, official company sources, and geospatial validation workflows. Automated quality checks and manual analyst reviews are applied to improve coordinate precision, address standardisation, duplicate detection, and overall analytical consistency.

It is periodically reviewed and updated to reflect known network changes, closures, relocations, and newly identified locations.

Data Quality Scorecard

Data Preview: Sample geospatial records from the Shell dataset in Italy

ID	Location Title	Latitude	Longitude	Postal Code	Full Address
ea0e591...	Shell (Siena)	43.324370	11.320618	53100	6 Via Di Pescaia, Siena, 53100, Provi...
46b60f6...	Shell	41.790874	12.421910	00127	96 Via di Mezzocammino, 00127, Città ...
a2a566c...	Shell (Falconara Marittima)	43.615752	13.394912	60015	Km 291+475 SS16, Falconara Marittima,...
658e8b4...	Shell (Bagno di Gavorrano)	42.938433	10.887889	58023	10 Via E. Curiel, Bagno di Gavorrano,...
2afabed...	Shell (Livorno)	43.532068	10.318030	57127	95 Viale Nazario Sauro, Livorno, 5712...

Note: Only a subset of the full dataset fields are displayed here. Download the free sample (option above) to view all fields and verify the data structure.

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Regional Distribution Breakdown

Looking at the geographic distribution, the highest concentration of Shell locations in Italy is found in Toscana (50 sites, equivalent to 1.37 Shell petrol stations per 100,000 residents). This is followed by Lombardia (44 sites; 0.44 per 100,000) and Marche (25 sites; 1.69 per 100,000). From a market-penetration perspective, Marche has the highest brand density at 1.69 locations per 100,000 people (population: 1,480,000), making it the most saturated region for Shell in Italy. By contrast, Puglia records only 0.03 locations per 100,000 residents (population: 3,875,000), indicating a potential white-space opportunity for network expansion or competitor analysis.

Learn more about the brand network in our report: View Report

Also available for Italy

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• Demographics dataset for Italy: Overlay demographic indicators to deeply understand the population structures and household types surrounding these Shell locations.
• Explore demographics data insights for Italy: Methodology, use cases, and definitions explaining how demographic metrics support your location intelligence workflows.
• Income indicators dataset for Italy (small-area income analysis): Download an analysis-ready dataset on income distribution across small geographic units - ideal for segmentation, customer analytics, location planning, and socio-economic scoring.
• Explore a rich library of Italy-specific datasets on our dedicated country page: detailed demographics, wealth indicators, multi-level boundaries, and a broad spectrum of retail POIs. View demographics, retail POI, and administrative boundary datasets for Italy

Need the data in another format?

We can deliver this dataset in alternative formats upon request (GeoJSON, Shapefile, Excel, PostgreSQL import files, etc.). Contact us at contact@geolocet.com.

Who uses this data?

• Vendor Distribution: FMCG and wholesale suppliers identifying specific retail locations for direct-store-delivery (DSD) pitching.
• Territory Management: Field sales directors partitioning regional territories and routing field agents efficiently using exact addresses.
• Urban Planning: City government agencies studying retail accessibility, neighborhood walkability, and commercial infrastructure.
• Smart City Research: Academic researchers analyzing commercial density, urban growth patterns, and spatial economics.
• Supply Chain Strategy: Distribution analysts evaluating competitor logistics networks and regional warehouse accessibility.
• Store Closure & Relocation Strategy: Corporate teams optimizing existing footprints by analyzing underperforming regions.
• Franchise Expansion: Network development teams assessing market saturation and mapping open territories for new franchisees.
• Geofencing & Targeted Advertising: Media buyers executing hyper-local, location-based mobile ad campaigns around specific brand locations.
• Consumer Behavior Analytics: Researchers correlating local demographics, foot traffic data, and proximity to physical stores.

Frequently Asked Questions

Analyze this data with AI

Use these prompts with ChatGPT, Claude, or Gemini to extract strategic insights from this dataset:

• "Analyze this Shell dataset to identify underserved regions in Italy for potential market expansion."
• "Analyze which Shell locations in Italy are positioned in highly competitive retail zones versus standalone markets."
• "Compare the spatial distribution of Shell locations against major competitor clusters to identify overlap and whitespace opportunities in Italy."

Disclaimer: All brand logos and trademarks displayed are the property of their respective owners and are used strictly for identification purposes. This product consists of geospatial location data only; no images, logos, or trademark rights are included in the downloadable files.